How To Select Which MSP Services To Offer

One of the recurrent challenges facing small to very small MSPs, is what services to offer. Some services, e.g. providing on-site break/fix across 6 continents with a 1 hour turnaround to the Fortune 10, are obviously a stretch (although it can be done in an economical fashion with the use of subcontractors and/or partners). You can also get the best MSP marketing service through various online sources.

Other services such as providing MS Exchange email services, are obviously no brainer. So, how do we know what to offer?

One way is to look through the IT department in our own company, to see what services we provide to the enterprise. Many MSPs start out in a different line of business, such as an ASP, or a CRM/ERP software vendor.

Having the skills and resources needed to run these services internally, shrewd IT departments may decide to lower the internal cost structure of their operations by performing limited services for their existing clients, often at the behest of the client.

Later, further motivation to continue to expand these service offerings is demonstrated by a strategy of transforming IT from a cost center into a profit center.

As we look around, we notice common internal services that we may perform quite well, but actually are resource intensive. For instance:

1. Service Desk. In an ITIL compliant environment (you are ITIL compliant aren't you?), the Service Desk is the center of the universe. Most of your clients face almost insurmountable challenges in operating their Service/Help Desk smoothly, mostly due to internal politics and lack of maturing processes.

2. Desktop build and restore. As part of an organization directly responsible to external clients for providing a product such as software or advice, one of our competitive advantages is the flexibility of our personnel.

Importance of Books Design

There's nothing new about book design and it's probably been going on for as long as the written word became popular.

There are still numerous traditional books around these days which show the designs were really well thought out as they have fared well against the rigors of time. If you want to get the information about books design then you can look for:

Firewire Creative – Innovative Book Design.

Overtime when folks became more literate, so the demand for books began to grow. As literacy evolved among the masses, the design of books had to take on a whole new approach. Book designers now had to compete and start to concentrate on a more important feature than simple page protection. It was time to design books to sell.

If you look at the book designs of today, they are nothing less than commercial packaging for a product. Don't get me wrong, book design is important because many of us not only read out books but have them on display too, which means they have to be pleasing covers. Good book designs sell books period. When browsing around a book store, the publishers are all too aware that you never get a second chance to make that first impression and with so many books on display, you need to stand out.

Clever book design also caters for the potential of a diverse readership and so a single book may have different covers which may target for say cultural sensibilities, the religious consumer, and perhaps translated versions of the book in question.